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Decent’s mission to bring affordable health insurance to all. The journey since our 2018 founding in Austin, Texas has been winding. Yet, the “longer way” was the right path.
Mascot
Illustrations
Print collateral
Illustrations
Apparel design
Product design
Packaging
Web Desgin
In the medical industry, branded documentation is critical for customer trust and ease of use.
Decent's lovable mascot Gifford is an armadillo. He goes out of his way to make healthcare less stressful, so our customers can get back to doing what they love. Decent uses a Gifford Icon, as stand-alone illustration and they also use him in full-fledged illustrations.
